Ethics. They’re what drive your business forward and highlight what you’re about. They dictate what type of conscience you have, both as a business owner and an individual person. So what are your ethics saying about you?

Take a company that values honesty and integrity. Would you expect them to lie to you and work in an underhand way? No, because if they did, it would feel wrong for them and for you, as you’d feel an incongruency between their words and their actions. If you had a Fairtrade company paying workers less than minimum wage or using child labour, you’d be up in arms. Continue reading “Why ethics in business are so important”