Does your website have the right focus?

Creating a great-looking website is often top of any new entrepreneur’s to-do list. They know the importance of being seen and building an online profile, in order to attract new clients. However, that same website could actually be repelling potential clients – if it’s too focused on you. Continue reading “Does your website have the right focus?”

Is marketing a dirty word for you…?

If you ask most entrepreneurs what they dislike doing in their business, the answers will invariably be ‘marketing’ and ‘sales’. Both words immediately have you thinking of touting your wares and trying to PUSH someone into a sale – an image that is full of pressure, awkwardness and has long made both words seem tarnished and dirty. Continue reading “Is marketing a dirty word for you…?”

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