7 Tips to creating successful auto-responder emails

Auto-responder emails are something small business owners know about, have heard about and know they should have some in place, but often they struggle with actually implementing them. They worry they’ll annoy their mailing list by bombarding them with unnecessary salesy emails or lose subscribers from their lists if they bug them too much.

So how can you set up and maintain a successful auto-responder email sequence? Here are some tips to get you started. Continue reading “7 Tips to creating successful auto-responder emails”

Is marketing a dirty word for you…?

If you ask most entrepreneurs what they dislike doing in their business, the answers will invariably be ‘marketing’ and ‘sales’. Both words immediately have you thinking of touting your wares and trying to PUSH someone into a sale – an image that is full of pressure, awkwardness and has long made both words seem tarnished and dirty. Continue reading “Is marketing a dirty word for you…?”

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